2018 SkillsUSA State Leadership and Skills Conference

The Wisconsin Association of SkillsUSA held their annual State Leadership and Skills Conference this week. SkillsUSA is a partnership of students, teachers and industry workers coming together to ensure America has a skilled workforce. The conference took place in Madison, Wisconsin on Tuesday, April 24th and Wednesday, April 25th at the Alliant Energy Center.

 

The conference highlights the many talents of high school and technical school students from across the state of Wisconsin.  Those who qualify in their local communities advance to the state competition, and those who win their category in Madison advance to the SkillsUSA National competition to represent the state of Wisconsin. The 2018 conference featured more than 1,600 students, 200 teachers, and over 300 industry volunteers.  The conference included more than 75 individual trade-related competitions.

Lakeside International Trucks, along with 25 other truck industry business professionals and technical experts, volunteer each year to help host the Diesel Competition. This year’s event was no different. The set-up crew comprised of sales professionals, engineers, product experts, service managers and business owners.  The trucks began to roll into the Alliant Energy Center by 7:00 a.m. the day before the competition and volunteers spent the day setting up equipment and tooling, running power.  In all, 23-stations were set up for the 21-contestants competing in the diesel contest this year.

 

“So many of the same volunteers from the industry return each year making the set up and running the competition nearly seamless,” said Rob Durham, SkillsUSA Diesel Competition Technical Chair. “This is a group of people that give up one to two days of their work week to support these talented students,” he said. In the marketplace they may be competitors, but for two days out of the year, they all come together with one mission. “The goal is to inspire and encourage these students to continue down the path of becoming a commercial truck diesel technician.  A competition like this provides the kids with exposure to industry professionals and serves as a great foundation for a long future in the diesel field,” said Durham.

 

“As a Service Manager, I appreciate when young people have an interest in our field of work,” stated Jeff Taylor, Lakeside-Madison Service Manager. Taylor, a former diesel technician himself, serves as a judge for the Brakes portion of the competition.  “As each student rotates through the station, I have an opportunity to meet with each of them for about 20-minutes. I enjoy this time because they’re so eager to win and they all want to be the best. They work hard and by the end of the 8-hour day they are fried, and understandably so!” said Taylor.  

 

This year students from the Madison Area Technical College Diesel program placed in 1st and 2nd.  3rd place was awarded to a student from the Chippewa Valley Technical College Diesel program. The first-place winner will move onto SkillsUSA Nationals, held in Louisville, Kentucky during the week of June 25th.  Congratulations to these dedicated students!

 

Aside from the Diesel competition, there is a wide array of competition categories including Architectural Drafting/CAD, Automotive Service Technology, Cabinetmaking, Cosmetology, Culinary Arts, Masonry, Robotics and Automation, Welding, Woodworking and dozens more. “There is a significant need for everyone to support and promote the skilled trades, our nation needs experts,” said Taylor. “There’s nothing better than pumping up the students, thanking them for their interest in diesel work and working alongside other truck industry professionals to encourage and promote diesel jobs and our truck industry,” Durham added.


For more information on the SkillsUSA Wisconsin State Leadership and Skills Conference and to support future competitions, visit www.skillsusa-wi.org or call 608-266-2683.

 

International Truck Launches the International® CV™ Series

The only Class 4/5 truck that is designed, distributed and supported by a manufacturer specializing in commercial vehicles. The CV Series' commitment to support growing businesses is reflected in the vehicle's many commercial-grade features, starting with a gear-driven transfer case, a high-strength, low-alloy steel frame rail and the industry's only painted chassis for enhanced longevity and corrosion resistance. Consistent with the CV Series' commercial-grade toughness is its ability to accommodate the wide range of specialized body types that growing businesses need. On top of its commercial-grade ruggedness and configurability, the CV Series also delivers the comfort, safety features and easy drivability that customers have come to associate with the International DriverFirst philosophy. Read the full press release here! 

Lakeside Holiday Luncheons

We will hold our annual Customer Appreciation Holiday Luncheons throughout the month of December at each one of our 8-locations! Click the link to find your location's date! All luncheons will be held from 11:30 AM to 1:30 PM. Hosted by your friends at Lakeside and Badgerland Idealease. Please, join us for an afternoon of festive food, fun and free prizes! 

Badgerland Idealease Cares

Giving back across generations... Badgerland Idealease is proud to support St. Ann Center, an Intergenerational organization that specializes in adult and child care services in a safe, homelike setting. Care is key at St. Ann's, a philosophy that Idealease participates in every single day. 

LT Demo - Get on the Schedule!

Experience the International LT demo, powered by the A26 engine – exclusively at Lakeside. Call your Lakeside sales rep TODAY to get on the schedule. Demo for 1-day or 1-week, the choice is yours. International LT Series: Engineered for performance. Driven to deliver. 

Badgerland Idealease Earns 2018 ONE Idealease Award for the 20th Consecutive Year!

Our Idealease has once again won the ONE Idealease Award for the 12-standard program ensuring consistency in branding, customer service and product offerings. This is highest and most prestigious honor that an Idealease operation can receive. Read the full story now! 

Customer Luncheon - Milwaukee

Burgers, brats, salad, chips, cold beverages and GIVEAWAYS! Do you like free food, good company and the GREEN BAY PACKERS? Are you in the Milwaukee area? Please join us for our annual tailgate lunch and celebrate the kick-off of football season! Thursday, September 6th at our Lakeside Milwaukee Dealership from 11:30 AM to 1:30 PM. 

Customer Luncheon - Racine

Burgers, brats, hot dogs, salad, chips, cold beverages... Do you like free food and good company? Are you in the Racine area? Please join us for lunch! Thursday, August 23rd at our Lakeside Racine Dealership from 11:30 AM to 1:00 PM.  

Customer Luncheon - Rockford

Burgers, brats, hot dogs, salad, chips, cold beverages... Do you like free food and good company? Are you in the Rockford area? Please join us for lunch! Thursday, August 9th at our Lakeside Rockford Dealership from 11:30 AM to 1:00 PM.

We Are Lakeside

Explore career opportunities with experts in the commercial truck business for the last 35-years. We are a family-owned business working with customers across the Midwest. The trucks we sell and repair are mission-driven every day. Our employees work hard every day to keep America moving. We are Lakeside. 

MV Competitive Comparison

The International MV series was built for your daily grind. Still not convinced? You can't deny the facts. The proof is in the performance. The MV is safer. By design. 

Customer Luncheon - West Bend

Burgers, brats, hot dogs, salad, chips, cold beverages... Do you like free food and good company? Are you in the West Bend area? Please join us for lunch! Thursday, June 21st at our West Bend Dealership. 

International RH Series Users

Navigate the city and your business with ease - see who purchased an International RH in 2017. 

International LT A26 Users

The proof is in the performance. See who is moving America forward with the International LT and A26 engine.

2018 SkillsUSA State Leadership and Skills Conference

Another exciting year of SkillsUSA Annual State Leadership and Skills Conference has concluded. Read the summary to learn more details and the competition results! 

International A26 National Engine Tour - Madison

Lakeside will be one of the final stops on the International A26 National Engine Tour on Monday, April 23rd in Madison, Wisconsin. Navistar engine experts will be on site to discuss the latest engine enhancements and technology and performance results to date. In addition to the product discussions, a lunch reception will be hosted.  Click the above link for more event details.

International A26 National Engine Tour - Milwaukee

Lakeside will be one of the final stops on the International A26 National Engine Tour on Tuesday, April 24th in Milwaukee, Wisconsin. Navistar engine experts will be on site to discuss the latest engine enhancements and technology and performance results to date. In addition to the product discussions, a lunch reception will be hosted.  Click the above link for more event details.

The New International MV Series - An Uptime Champion Designed to Work Harder All Day, Every Day

The MV Series launch completes the company’s Project Horizon product refresh, and reflects that initiative’s improved cab design, along with the same driver-centric enhancements already launched in Class 8 vehicles. The MV Series was designed from the inside out with the goal of delivering a truck that is easily configurable to produce maximum output day in and day out. View newly released video footage.

International Trucks Unveils the International® MV™ Series

New Medium-Duty Truck Completes Entire Company Product Portfolio Refresh - Official Press Release

Customer Testimonial - International LT with A26 ERL Intermodal

The International LT with A26 has NO LIMITS. The ERL Intermodal is ahead of the competition – hauling extra-heavy loads with zero downtime. With the perfect balance between fuel economy and power – you have to read this testimonial!

Customer Testimonial - International A26 in Action

Coast to coast performance – International A26 engine is reliable and fuel efficient, for problem-free freight transportation. The A26 engine is now inside International LT and RH Series trucks, contact your International dealer today!

  • Navistar
  • Navistar Capital
  • International Trucks
  • IdeaLease
  • Navistar Parts