New Truck Sales Representative

Department: New Truck Sales
Location:Racine, Random Lake and West Bend


Are you a self-starter, go-getter and a deal-maker looking to move your sales career to the next level?

How about in an industry that is moving the things that move the world forward? The truck sector of the transportation industry moves nearly 69% of all domestic freight. Lakeside International Trucks is a leader in transportation services and we help our customers succeed in moving their products and services. As a commercial truck dealership selling International® trucks, we are expanding our sales team and are looking for highly motivated, enthusiastic, customer-oriented individuals to help us continue to grow our business and market share!

Job Details

  • Meet or exceed sales objectives for new truck and used truck deliveries
  • Prospect for customers in a designated territory or assigned account list
  • Proactively identify and engage prospective truck-buyers – developing strategies to grow relationships
  • Provide assistance to customers who can benefit from Lakeside products and services – including walk-in and call-in customers
  • Prepare quotes and proposals, provide test drives and perform presentations highlighting truck features
  • Use all reasonable methods of prospecting for customers by telephone or by making calls to individuals and businesses outside of the dealership
  • Prepare and submit sales call reports utilizing the enterprise CRM system

Ideal Candidate Is

  • Confident and possesses a positive, can-do attitude
  • Customer-focused and stops at nothing to ensure the customer is 100% satisfied
  • An excellent communicator, including an awareness of others and the ability to listen with clarity
  • Savvy in utilizing computers, internet, social platforms and digital technology to research and connect with truck buyers
  • Highly organized with the ability to prioritize multiple tasks
  • Experienced in B2B sales or has commercial equipment sales experience
  • A college graduate with an emphasis in Business or equivalent knowledge and experience in medium and heavy-duty trucks or the automobile industry
  • Committed to continuously increasing knowledge of truck and equipment specifications and updates
  • CDL license (or ability to obtain one)
  • Wisconsin State Salesperson License (or ability to obtain one)

Note: Other duties as assigned as this is not an exhaustive list of sales responsibilities and expectations


  • Navistar Capital
  • International Trucks
  • IdeaLease Truck Leasing and Rental Wisconsin, Midwest, Illinois
  • Navistar Parts